Objective:
Business Development position to build relationships that grow the company. Deep entrepreneurial business development experience from co-founding 2 software / Internet companies.
Targeted 2020 Marketing Dec 05 – Apr 06
Direct marketing company specializing in harvesting prospect leads for marketing partners. Innovator in using technology to improve lead collection process and quality.
Business Development (Consulting Engagement)
> Developed relationship with key partner, executing pilot test to generate leads, leading to deployment plans throughout Western US.
> Created business plan, designing technology strategy, reducing operating costs by 26%.
> Developed marketing program, aligning outsourced resources for Internet web development, reducing production costs by 73%.
Served consulting engagement to perform business development for company’s new initiative. Activities involved business planning, strategic relationships, and marketing.
TouchVision, Inc. Mar 98 – Aug 05
Leading developer of self-service enterprise software. Products included banking, patient registration, content management, survey collection, kiosk applications, and information access. Company created software and content, integrated hardware-networking solutions, and provided professional services. Vertical markets included healthcare, financial, retail, and commercial. Customers ranged from small to large business such as Principal Financial, Mitsubishi, T Rowe Price, Compaq, Mills, Tenet, Labcorp, Quest, and Gap.
VP Business Development
> Developed relationship with acquisition company leading to successful sale.
> Resolved customer service issue, negotiating partnership with service provider, increasing service revenue opportunities 44%.
> Identified solutions to business problems, using relationships to discover customer needs, producing 14 commercial products.
> Identified alternatives to single source strategy, establishing vendor relationships, growing referral business $197,000.
> Identified new product, solving customer service and productivity issues, creating a new niche worth $73 million.
VP Sales & Marketing / Sales Executive
> Performed consultative sales, developing relationships with two industry leaders, providing access to opportunities worth $1.8 million.
> Provided high level of customer service, managing long-term relationship with key account, increasing account value 78%.
> Expanded marketing program, performing Internet search engine marketing, increasing website traffic 28%.
> Extended product into new niche, establishing strategic sales partnership, providing access to customer base of 1,793.
> Increased sales staff productivity, applying Internet technologies to the selling process, reducing sales overhead time 38%.
> Improved knowledge of customers, deploying customer relationship management system, increasing productivity of sales department 34%.
> Created market visibility, publishing high impact press releases, producing a lead generation ROI of 103x.
> Streamlined sales efforts in generating proposals, developing universal quoting system, reducing time to produce quote 66%.
> Managed branding strategy, creating product line branded for niche market, improving market identification affinity 83%.
As a founder, provided hands-on leadership in sales, marketing, operations, finance, P&L, and product development.
Eco Technology Solutions, Inc. May 93-Mar 98
Provider of software and services for environmental affairs management. Products captured data, managed programs, tracked processes, and performed reporting. Company developed one of the first interactive map software for Windows. Customers located throughout the US.
VP Business Development
> Identified product to improve productivity, producing software for manual processes, building a user base of 4,427.
> Built national customers base, responding to market changes, increasing sales 82%.
> Launched new marketing approach, conducting fee-based training seminars, generating incremental sales of 24%.
> Accomplished company sale, structuring creative acquisition, producing favorable valuation.
> Applied new technologies to better serve customers, surpassing established competitors, capturing market share of 71%.
> Acquired business financing, negotiating favorable terms with lenders, increasing credit facilities 498%.
As a founder, responsibilities encompassed all business development roles including sales, marketing, operations, P&L management, finance, and product development.
OTHER EXPERIENCE
Sales, Bambeck Systems
Proposal Team and R&D, Rockwell International
Environmental Affairs Manager, CSU, Long Beach
Rate Cases and Licensing, Southern California Edison
EDUCATION
Masters, UCLA
Bachelors, Iowa State University
Continuing Education: Sales and sales management training
AWARDS AND RECOGNITION
EHealthcare Leadership Award, 2 years
Business of the Year, Long Beach Chamber of Commerce
PROFESSIONAL ASSOCIATIONS
Association for Corporate Growth, Membership Recruiting Committee
Tech Coast Venture Network, Unaffiliated Angel Investor Committee
COMMUNITY SERVICE
Friends of Weaver Elementary School Board Member
Weaver Elementary School Technology Committee Member
Youth Soccer Coach, Manager, and Referee |
