• Founding new software units: Grew a new mobile product team from 8 to over 200 persons that generated over $30M from new products built. Founded several analytical data-warehouse initiatives initiatives that resulted in over $100M in incremental revenue.
• Innovative product management: Identified consumer demand for push-based content delivered via SMS, designed a differentiated carrier platform, led teams building and deploying in Australia, Egypt, Sweden, Germany, and Romania that generated over $20M in revenue from products and services developed.
• Engineering management: Built several successful customer-centric data warehouses that resulted in increased customer LTV. Generated over 50% margin on professional services for mobile products being built. Scaled PS revenue by 4x over a 2-year period while maintaining staff levels.
• International technology management: Successfully managed cross-functional product teams in Germany, Sweden, Spain, and Middle East for several mobile platforms, which were commercial successes. Saved a company $2.4M annually by moving product development offshore. Extremely successful, allowing the company to develop a new product line which enabled the company to be cash flow positive.
PROFESSIONAL EXPERIENCE
KAISER PERMANENTE, Oakland, CA 2005–2008
Director, IT Programs, Health Plan products
Kaiser is a $33B national HMO. Managed large technology programs enabling new insurance products with full P&L. Led a cross-functional technology organization of 140 individuals in multiple locations.
• Implemented an effective pricing system and analytical data warehouse that generated a 41% ROI on a $90M multi-year program. New products improved margin on $15B business. Restructured program and vendors to deliver the platform that had been struggling for several years prior to my leadership.
• Led a multi-year technology program for a new Self-Funding insurance product line that resulted in reducing the IT budget by 50% from $60M to $30M while accelerating development by one full year. Successfully organized program leadership teams, structured work, and directly assisted in business case creation.
• Participated in developing a $200M multi-year technology plan to support company’s long-range strategic plan. Included competitive analysis, ROI, supply-demand, portfolio planning, and restructuring.
SONIM TECHNOLOGIES, San Mateo, CA 2003-2005
VP Product Management
Sonim was an early stage startup that developed specialized software for mobile phones that enabled wireless VoIP. Managed a multi-national, multi-location organization of 60 individuals from Product Management, Engineering, and Services. Led competitive analysis, MRD/PRD, and RFx efforts for several products.
• Built a high-performing product development organization that created the first OMA standard wireless VoIP products for mobiles resulting in over $3M in revenue. Restructured work, implemented rock-solid methodologies coupled with extensive partnership management with Ericsson and Motorola to turn around teams. Recognized for the successful results by board and partners.
• Established an efficient offshore product development center in India that saved over $2.4M annually to support company’s long-term strategy. Acquired a mobile product company, effectively staffed a 50-person engineering team, moved product development offshore, and successfully beat schedule by 30 days on the 6-month project.
• Scaled simultaneous porting of embedded RTOS client from 1 handset to 6 with existing staff, which generated over $3M in revenue. Effectively managed development in Europe, India, and US.
VODAFONE, Walnut Creek, CA 2000-2003
Senior Manager, Software Engineering
Vodafone is one of the world’s largest mobile carriers. Was a key manager that founded a new mobile product unit, growing the product development team from 8 to over 200 persons.
• Designed and built an innovative unified messaging platform for mobile and web. Proposed product to meet the customer challenge for a messaging platform that scaled to millions of users that was cost effective for carriers. Became a platform differentiator that led directly to wins against competitors resulting in over $16M in product and services revenue.
• Successfully turned around commercial product teams twice resulting in over $8M in product and services revenue during a time of restructuring for the company. Focused on customer needs, setting stretch goals for the team, and most importantly, rolled up my sleeves and worked along side teams demonstrating leadership.
• Implemented an innovative professional services practice for carrier platforms that consistently resulted in 50% margin for carrier customers in Germany, Sweden, Egypt, Romania, and US. Scaled carrier implementations from 1 to 4 simultaneous implementations while maintaining staff levels.
• Successfully developed a multi-language intranet web 2.0 application used by over 80,000 users worldwide. Turned around the struggling program, ultimately resulting in internal customers accepting the platform and funding $2M of additional work. Effectively managed teams in Germany, Spain, and the US to successfully complete.
VERIZON WIRELESS (AIRTOUCH), Walnut Creek, CA 1997-2000
Senior Manager, Marketing Systems, CRM
Managed an $11M investment budget for a new enterprise wide Customer Marketing and Pricing initiative. Led development teams in 4 locations in the US augmented by 30-60 consultants.
• Designed and implemented an innovative multi-terabyte Customer Marketing System that improved direct mail campaign take-rates over 50% coupled with “touch point integration” for cross-sell/up-sell.
• Successfully implemented segmentation, cluster analysis, and behavior analysis (predictive modeling) for a 360-degree customer view. System enabled customer profitability (LTV) analysis resulting in new pricing plans that generated a first year ROI of 27%.
NEXTEL COMMUNICATIONS, Oakland, CA 1994-1997
Senior Manager, Enterprise Data Warehouse & Marketing Systems
Served as one of the key managers that founded the IT group, growing it to over 400. Started the enterprise data warehousing and national commissions initiatives from problem identification through successful implementations with full P&L responsibility. Identified opportunities for analytics with CMO, CTO, and COO and then successfully implemented.
• Designed and developed an enterprise data warehouse and marketing platform that directly led to new products which generated over $100M in revenue for the company. Created a 360-degree view of customers and prospects that resulted in one of the highest LTV’s for the telecom industry.
• Proposed, sold CIO and COO, and implemented an enterprise-wide dashboard, (KPI’s), resulting in the company’s first consistent view of the business.
• Built an innovative National Commissions system that reduced indirect channel fraud by 90%, saving the company over $5M annually. Created a strong team that required minimal leadership to sustain.
SCO, Santa Cruz, CA 1989-1994
Senior Engineering Manager
Was a key engineering manager with the Unix software company from startup through successful IPO. Held numerous engineering and IT roles.
• Successfully managed teams porting WordPerfect, Ingres, Informix, and Oracle for SCO UNIX. Worked directly with the engineering teams within the respective companies to port and enhance the products on the SCO platform. Worked with teams to obtain ISO 9000 certification for the company.
• Directed a $5M project and $3.5M department budget, which successfully developed MS Windows on UNIX. Created and implemented numerous database applications as an engineer. Managed development of QA and QC systems used by over 500 engineers for UNIX kernel development in multiple worldwide sites.
EDUCATION
MBA, Marketing
Saint Mary’s College, Moraga California
BS Business, with Computer Information Systems minor
California State University, Hayward California
The Data Warehousing Institute certified professional
Ralph Kimball Data Warehousing certified professional
TECHNICAL SKILLS
• Languages: Java, J2EE, JMS, SOAP, XML, J2ME, BREW, SOA, C, SQL
• Operating Systems: Linux (Montavista) , Solaris, HPUX, SCO Unix, Windows, Mac X
• Data base: Oracle, Informix, Progress, Teradata, Redbrick, DB2
• Data Base Marketing: D&B, Epsilon, id.centric, SAS, Campaign Management,
• Data Warehousing: ETL, Master Data Management (MDM), Informatica, Assential
• BI: Business Objects, Cognos, Microstrategy,
• Web: Epicentric, Vignette, Volantis, BEA Weblogic, HTML
• Mobile: WAP, WML, Open Wave, Ericsson, Nokia, Motorola, Sony Ericsson, Symbian, Windows Mobile
• Wireless mobile: VoIP, SIP, RTP, RTOS, GSM, GPRS, CDMA 1X, IMS, OMA, 3gpp, POC, CDG
• SDLC: Rational Unified Process (RUP), Scrum, SDLC, Erwin
• Program Portfolio Management: MS Project, Niku, Clarity
• PDLC: MRD, PRD, RFI, RFQ, RFP, SWOT
PROFESSIONAL ASSOCIATIONS
• Member Product Development and Management Association, PDMA.org
• Member Open Mobile Alliance, OMA
• Member Mobile Mondays |
