QUALIFICATIONS
Solutions-oriented Director with a deep knowledge of GSM/GPRS/3G, Mobile Phones, Mobile Internet (ISP, ASP, ICP), GPRS Modules and Bluetooth, as well as a thorough understanding of the following aspects of the Chinese market:
Mobile Phone Platforms, Intellectual Properties (IP), Design houses, Mobile Phone OEMs (trends, needs, capabilities), Dynamics underlying the market, Business trends, Policies, Products and Services, Technology roadmaps and Telecom suppliers.
- Unique ability to translate corporate needs and business objectives into scalable, long-term technology solutions.
- Strong leadership and management skills coupled with the ability to motivate and develop long-term employees at multiple locations within China/HK.
- Interpersonal and communication skills instrumental to fostering effective Chinese customer relationships ensuring quality customer satisfaction.
- Proven track record for executing strong cost control and financial management skills.
- Credible leadership in envisioning, trouble-shooting, and enhancing business processes and action plans based on a Preparation-Action-Reflection cycle.
PROFESSIONAL EXPERIENCE
ERICSSON - Beijing, China (1997-Present)
Program Director, 2000 ¨C present, New Technologies & Market Introduction - Mobile Phones, Mobile Internet, GPRS Modules and Bluetooth.
- Formulated the plans for a Mobile Phone design house and delivery of Mobile Phone platforms to OEMs.
- Developed a feasibility study for the establishment of a mobile platform design house within Ericsson China through comprehensive investigation of the Chinese market, business potentials, IPR, R&D requirements, local market adaptation, trends of OEMs (their needs and capabilities), industrialization and related technologies in area of Mobile Phones.
- Successfully planned and established two Ericsson Joint Ventures (JV) worth $10M. Negotiated with JV partners and local & provincial authorities, through: feasibility studies, business models, JV contracts, Articles of Association and collaborating with legal experts to compile all related formalities (agreement, license, tax).
- Contributed to Ericsson¡¯s 40% GPRS China market share:
* Forged partnerships with over 200 companies (design houses, OEMs, semiconductors, Mobile Internet). Designed and implemented an Internet site to manage partners program.
* Persuaded partners to use Ericsson enablers to develop applications based on Ericsson Mobile Phones, white papers, Application Programming Interface (API) and SW Development Kits.
* Market introduction of concepts, solutions and business models for Mobile Internet¡2.5G/3G¡GPRS modules¡Bluetooth.
Director, 1999 ¨C 2000, Ericsson Services - Technical and Business Solutions
- P&L responsible. Business control and planning. Coordinated reporting of actual, forecasts and project budgets. Insured the profitability of each individual region, as well as the entire market.
- Transformed free GSM NW improvement services into a new revenue model - a breakthrough in China. Delivered services to the value of $11m the first year, rising to $14m¡then $17m¡
- Sold 12 new service contracts for GSM network performance improvements; with 100% customer satisfaction record.
- Constructed and led 4 teams of 80 engineers (mixture from Europe/USA/AP and local Chinese) from various organizations, at central and regional locations, to perform multi-parallel GSM network improvement projects for the world¡¯s largest GSM NW in China with over 525 Mobile Switching Centres (MSC), 655 Base Station Controllers (BSC) and 39K Radio Base Stations (RBS) covering 16 provinces. Resulted in 10% increase in service revenue.
- Delivered this new revenue model through the processes of concept planning competence buildup marketing execution. This advanced the establishment of 'Ericsson Services¡¯in China, supporting the development of¡®Ericsson Global Services¡¯(one of Ericsson's 4 core business units).
- Trained and developed Project Management teams, with members at different locations, to plan, market, sell and deliver services; adapt these services to fit Chinese market; manage resources through cross-functional units; achieve customer satisfaction and meet Ericsson's business goals.
Manager, 1998 ¨C 1999, Technical Services - GSM Network Performance - Technical and Business Solutions
- Expanded radio NW optimization to switching, transmission, total O&M and centralized NW management monitoring system services.
- Coordinated the GSM NW optimization services, a global technical solution used company-wide, to match local market needs.
- Supported national & regional account teams to market, negotiate, sell & deliver these services.
Project Manager, 1997 ¨C 1998, Technical Services - GSM Radio Network Performance Improvement Services
- Established new radio NW improvement methodologies and processes.
- Built up the competence of engineering teams at Ericsson China headquarters and in regional areas.
- Served as Project Manager, responsible for delivering world-class services and executed multi-parallel radio NW performance projects. Resulted in China Mobile Communication Company (mobile operator) adopting Ericsson methodologies and processes for all mobile operators.
ALCATEL - Richardson, TX - Beijing, China (1995-1997)
Manager, GSM Technical Expert
- Managed engineering team to perform NW & system integration, tests, and NW rollout operation of DSC/Motorola cellular switches in China.
- Supported provincial mobile operators on GSM technology in China, delivering 98% customer satisfaction.
- Designed and developed an automation tool for system configuration. This software tool reduces the testing cycle by 20%.
NORTEL - Richardson, TX (1988-1994)
- Member of Scientific Staff, GSM System Design, System Design Support/Verification, OEM Integration
- Project leader for the first successful GSM call in the lab (by integrating Northern Telecom MSC to Motorola Base Station System). Created software correction patches for MSC during this integration. Coordinated OEM requirements. Trained and supported the design/test communities on all GSM related hardware/software.
- Managed Problem Report System screening for the GSM community; which requires complete understanding of standards, systems, products and related competence group.
- Verified system functionality and performance of Local and Wide Area Networks (LAN/WAN).
- Resolved software defects with the design community. Modified configuration procedures appropriately. Generated formal reports to Marketing and Product Management with customer network configurations.
GARDINER COMMUNICATION - Garland, TX (1987-1988)
Manager/Engineer, R&D and Test
- Designed/developed Low Noise Amplifier (LNA) and Low Noise Block (LNB).
- Managed, planned and organized the activities of RF R&D/test departments.
- Analyzed the product forecast of Satellite Communication Industry Systems.
ROCKWELL INTERNATIONAL - Richardson, TX (1984-1985)
Engineer/Intern, designed test modules (HW, SW) for communication systems
EDUCATION
B.S. in Electrical Engineering, 1986. University of Texas at Arlington, Arlington, TX
M.S. Computer Science courses in the field of advanced SW programming. University of Dallas, Dallas, TX.
Additional Training: Communication and Time Management, General Management Skills, Leadership, Leading Teams, Project Management, People Management and Executive trainings for corporate-wide service strategy. |
