SALES MANAGER – DIRECTOR OF SALES
Accomplished professional with 15 years sales and sales management experience in the financial services, consumer electronics, and advertising industries. Results-proven business development manager with a demonstrated record of success meeting sales and marketing goals within robust and downturn markets. Skilled in generating turnarounds for under-performing territories and establishing a company as high-value product/service supplier within the heavily competitive consumer product market.
Expertise in:
* C-Level Sales / Development
* Dealer Recruitment / Training
* Territory Growth and Expansion
* Talent Acquisition
* Customer Relationship Management
* Advertising / Promotions
* Profit Analysis
* Consultative Selling
PROFESSIONAL EXPERIENCE
TEXAS AGVERTISING – Dallas, TX 2008 – Present; 1991 - 1998
Director of Sales & Operations
Design, produce, and market advertising brochures that are distributed throughout CiCi’s Pizza and Pizza Hut corporate and franchise stores across the central and eastern Texas markets. Primary focus is a business to business partnership capturing hand-delivered consumer audiences. Full P&L responsibility, as well as accountability for timely print production schedules to coincide with current consumer offers.
* Grew business exponentially from 1991 to 1998, from advertising initially in 23 stores in Bryan / College Station to over 200 Pizza Hut locations across central and eastern Texas.
* Recruited, hired, trained, and managed sales team, while implementing and managing all printing, artwork, and creative ad copy.
* Developed a unique win/win for local businesses that could partner with Cici’s Pizza and Pizza Hut and mutually share customer exposure.
INTUIT, INC. – Mountain View, CA 2007 – 2008
Talent Acquisition (CRI Contract)
Proactively recruited candidates based upon a needs analysis of internal hiring managers. Developed and implemented sourcing strategies to identify, interview, and present candidates to various business units against current and future hiring demands.
* Effectively managed a high volume of job candidate applications through efficient prioritization, multitasking, and time management. Interviewed candidates to assess education, work experience, abilities, training, and other relevant data for recommendation and selection by the management team.
* Promoted, collaborated, and engaged relationships with hiring managers to determine business needs with a focus on best-practice customer service and organization.
CRESCENT PROCESSING – Dallas, TX 2006 – 2007
Corporate Sales Manager
Recruited to this multi-million dollar payment processing company by the Senior Director of Sales to develop and manage a national team of Sales Managers. Charged with hiring, training, managing, and motivating the team, as well as implementing and achieving all company sales quotas on a monthly basis.
* Led sales team to exceed first year company sales objective by 48% by motivating, coaching, and mentoring Sales Managers to successfully close sales.
* Developed sales tracking system to monitor merchant acquisition, churn, retention, and profitability.
DIRECTV, INC. – El Segundo, CA 1998 – 2006
Area Sales Manager
Reporting to the Regional VP and Director, managed and grew a $4.8 million sales territory by developing sales and marketing strategies to activate new customers, stimulate business growth, and increase revenues among DIRECTV retailers. Recruited, evaluated, trained, and consulted key business partners that marketed and sold subscription-based satellite services to residential cable subscribers as well as current Dish Network customers. Presented ROI analyses for ad campaigns, forecasted and managed marketing budgets, and supervised 25 key accounts as well as over 200 retailers.
* Grew subscriber sales 213% in Texas over a four-year period through C-Level relationship selling, effective training, and problem solving with retailers and distribution partners.
* Drove 42% average subscriber sales growth each year for 3 years via recruitment, development, and execution of dealer incentive programs; maintained close personal contact with key accounts.
* Achieved consistent sales growth in Arkansas / Louisiana territory from 1998 to 2001. Exceeded 74% over goal during first measured year.
* Met or exceeded sales goal performance objectives for six consecutive years; earned “DIRECTV Elite” incentive trip to Cannes, France in 2001.
* Excelled in customer / dealer conversion: Persuaded 9 major accounts to leave competitor as an exclusive partner, generating over $1 million in annual sales.
* Led territory expansion: Recruited from managing Louisiana / Arkansas to grow Texas sales in 2001. Successfully converted key accounts in the Houston market that equated to a 130% average increase in sales in less than two years.
* Initiated a “Quality Customer Acquisition” program that resulted in a decrease of high-risk customer activations by more than 50% in two years. This resulted in higher monthly revenue margins and reduced customer churn.
* Trained, led, and developed new retailers that had virtually no satellite sales experience to become solid performers for the company.
* Planned and implemented strategic sales initiatives for retail and two-step distribution channels to compete against cable saturated markets.
EDUCATION / AFFILIATION
TEXAS A&M UNIVERSITY – College Station, TX
B.S. Marketing, 1995
Member of American Marketing Association, since 1995
Founder / General Partner of iProperties, LLC, a residential real estate investment company, since 2002 |
