Position	E-Commerce Marketing Director
Location Confidential	Yes
Willing to Relocate	Yes
Industry	E-COMMERCE--Web-Marketing-Services-SiteDev.
Function	MARKETING/Advertising/MarketResearch
Compensation	$100,000 to $200,000
Resume Summary
Accomplished marketing executive with 20 years of consumer and B-to-B achievements spanning Web, email, digital media, magazine, catalog and book marketing. Expert knowledge of Web, email, print/catalog marketing and channel integration. Leader of high-performing work teams.
Resume Body      E-COMMERCE MARKETING DIRECTOR
PROFESSIONAL EXPERIENCE [Company name & location withheld] E-Commerce Director, 2005 to Present Leader of a department of 18 staff positions responsible for achieving revenue and EBITDA goals across all consumer products and services. Annual e-commerce revenues exceeding $12 million generated from marketing campaigns across multiple managed media sites and email newsletters. Leveraging more than 100 annual direct mail/catalog campaigns to boost revenues and profits combined with integrated web and email marketing. Directed the launched of 5 profitable e-commerce sites within 6 months. [Company name & location withheld] Vice President, Sales & Marketing, 2002 to 2005 Led all sales and marketing for start-up firm that became the #1 provider of managed e-commerce services within niche. Grew client base by 328% and produced 60% average annual client revenue increase for 3 consecutive years. Frequent speaker on e-commerce trends at industry events. Company cited as one of the fastest growing private firms on “INC 500” list in 2005. [Company name & location withheld] Director of Product Management, 1997 to 2002 Led Product Management team to maximize sales and profit for numerous database-driven direct mail and email product lines to help clients acquire new customers and boost customer retention/lifetime value. Responsible for $20 million in annual revenue across multiple product lines. Developed new client service that generated profit within two months and $1 million over first 12 months. Presented customer acquisition and retention strategies to senior management at 200+ client firms. [Company name & location withheld] Circulation Director, 1994 to 1997 Directed all circulation marketing activities for multiple consumer magazines along with related catalog and annual book programs. Increased catalog buyer reactivation rate by 85% and raised average order size by 30%. Achieved 50% increase in insert card profits. Other positions held at above company from 1989 to 1994: Circulation Manager, Asst. Circulation Manager, Promotion Manager [Company name & location withheld] Renewal and Billing Manager, 1988 to 1989 Managed all renewal and billing activities for multiple magazine brands. Combined rate base of over 3 million paid circulation. EDUCATION/PROFESSIONAL DEVELOPMENT [College name & location withheld] Bachelor of Arts degree in Psychology in 1987. Graduated magna cum laude with 3.89 GPA. Non-major course emphasis in Economics. Awarded academic honors and scholarships every semester. Additional professional development programs completed spanning: Consultative Sales Sales Negotiation Project Management Problem-Solving & Decision Making
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