Position	Dynamic Brand Strategy Professional
Location Confidential	No
Location	California
Willing to Relocate	Yes
Industry	Design-Graphic/Product/Architectural
Function	MARKETING/Advertising/MarketResearch
Compensation	$100,000 to $200,000
Resume Summary
Dynamic strategist passionate about building consumer relevant brands and high quality products that position companies as differentiated leaders in their industries. Seeking organization where values for in-depth critical thinking, creativity, consumer insight, and innovation drive excellence in client services.
Resume Body      DYNAMIC BRAND STRATEGY PROFESSIONAL
MARKETING AND BRAND DEVELOPMENT Delivers high standards of excellence in consumer-focused strategy, branding, and innovation. Successful at defining and clarifying brand strategy that translates into clear execution for all brand touch points and ultimately leads to a satisfying, sustainable consumer experience. CAPABILITIES AND SKILLS - Brand Management - Strategy & Execution of Consumer Communication Campaigns - Innovation in Development of New & Existing Platforms - Team Leadership / Mentoring - Identification of New Brand Opportunities, Product Ideas, & Processes - Project Management - Cross-Functional Relationship Management - Short & Long Term Business Forecasting - Trend Analysis - P&L Accountability / Operations Management - Product, Placement, Pricing, & Promotion Strategies - Packing Design / Production / Printing - Client Service VALUE OFFERED - Client Services: Held P&L and overall management responsibility for major accounts at an international strategic design consultancy that advises brand marketers, retailers, and developers on business/market strategies. - Industry Expertise: Progressively responsible experience working across a major retailers brands and categories as well as direct interaction in 3,000+ Private Brands products in strategy advisement, strategy execution, design/print production, and project management roles that promoted profitability and volume. - Brand Success: Directly involved in positioning several key retailer brands as the retailer expert and team leader. - Complex, Innovative Projects: Skilled at identifying and developing customer centric strategies, building product guardrails/criteria that bring new brand positionings to life. - Primary and Secondary Research: Strong understanding of qualitative/quantitative methods in meeting consumer need and opportunity, including strategy validation and up-to-date trend expertise. - Research /Analysis of Opportunities: Worked with internal analytical support and business agencies in delivering the opportunities that ensure optimal brand and business performance.
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