Director of Marketing @ Honeywell

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Position
Director of Marketing @ Honeywell
Location Confidential
Yes
Willing to Relocate
Yes
Industry
Chemicals-/-Plastics-/-Fibers-/-Coatings
Function
MARKETING/Advertising/MarketResearch
Compensation
$150,000 to $300,000

Resume Summary
Seasoned and successful business leader, recognized for delivering results. Currently leading Marketing and Innovation group for $5B chemicals group at Honeywell. Extensive experience in P&L management (led $220M business at Honeywell), operations, marketing strategy, M&A, restructuring, valuation, and R&D.

Resume Body      DIRECTOR OF MARKETING @ HONEYWELL

Profile: Seasoned and successful business leader, recognized for delivering results. Currently leading Marketing and Innovation group for $5B chemicals group at Honeywell. Extensive experience in P&L management (led $220M business at Honeywell), operations, marketing strategy, M&A, restructuring, valuation, and R&D. Management consulting experience: developed business strategy for large and small global companies, private equity, and foreign governments. Solid combination of business experience and education, with strong problem-solving and communication skills.

Experience: HONEYWELL Jan 2004-Present
Director, Marketing and Innovation, Specialty Materials Group Dec 2007 - Present
• Leading Marketing and Innovation capability development for Honeywell’s $5B Specialty Materials
• Doubled the number of large (>$50M sales) projects in pipeline
• Leading the development of India country strategy for Specialty Materials, to grow 5x in next 3 yrs
• Improving quality of marketing across the company by implementing best practices for: value identification; voice of customer; customer segmentation and pricing; gate reviews for projects
• Instituting portfolio management process to align R&D spend with strategy and to balance risk
• Driving speed/size of opportunities through innovation workshops, peer reviews & open innovation

Global Business Director, Chemicals and Nuclear Segment Jan 2005 – Nov 2007
• Managed P&L of four product lines (three chemicals and nuclear segment), with sales of $220M
• Set annual targets and strategy of marketing, sales, manufacturing, supply chain and technology
• Managed execution of operations projects: plant expansions and shutdowns, capital spend, freight & distribution and other cost reductions; highly engaged in day-to-day operations (~350 people, 4 plants)
• Negotiated and executed ~50 customer contracts with >$250 M value
• Voted on important issues as Board director for nuclear joint venture company, ConverDyn
• Turned around chemicals business, improving operating margin by 12% points ($12M) from 2005 to 2007, by raising prices by 20-55% (varied by segment) and reducing costs
•-Re-segmented business based on customer needs; conducted thorough competitive analysis; aligned services with customer needs and pricing; branded services
• Grew nuclear segment: developed new $250M JV; led due diligence for $300 M acquisition
• Raised price of a co-product line by 500%, generating $4 M of additional profit
• Received company-wide “Marketing Best Practice” award for pricing actions; several members of team also received company awards from CEO (President’s awards; Chairman’s award)

Market Development Manager, Inorganic Fine Chemicals Segment Jan 2004-Dec 2004
• Grew sales by 10% and improved profitability of a fragmented business with >200 products
• Developed and implemented robust channel strategies: direct and distribution

ARTHUR D. LITTLE/CHARLES RIVER ASSOCIATES, Philadelphia, PA 2000-Dec 2003
Associate Principal, Chemicals Practice
• Managed client projects and sold management consulting services
• Drove growth through acquisitions at a $4B global diversified chemical company: Recommended two targets for the company to acquire; completed $200M acquisition Dec, 2004
• Articulated strategic options, now being implemented, for $3B business unit of >$200B super major:
- Guided client through scenario planning process (10-15 year time horizon), and facilitated management alignment around vision and long-term strategy
- Analyzed attractiveness (financial, competitive) and feasibility of various strategic options
- Client implemented the recommended strategy over the next five years
• Privatized Turkey’s state-owned chemical industry:
- Valued assets using various financial tools, including DCF (discounted cash flow), scenario and statistical analyses; forecasted prices/margins for entire product portfolio of 15 products
- Developed privatization strategy and identified likely buyers
• Implemented strategic acquisitions for a $1B subsidiary of a global chemical company:
- Developed a stage-gate screening process for assessing growth options; evaluated 75 options
- Recommended three actions, with implementation plans and acquisition candidates
• Quantified market opportunity through primary market research for a technology invented at a $130B company; developed segmentation, pricing and commercialization strategies
• Restructured $400M divisions of $6B engineering company, improving profitability from 2% to 16%:
- Developed method to rationalize assets (equipment/ sites) and products, and to reduce SG&A
- Recommended profit improvement plan: included specific actions to increase asset utilization, to decrease product complexity, and to design effective sales organization
- Client implemented recommendations; also replicated method at other divisions
• Dissuaded $1.5B private equity firm from making a superficially attractive $200M investment:
- Analyzed potential investment that appeared financially and strategically attractive to client
- Used sound economic and risk analysis to show that the investment was too risky, and recommended renegotiation of current sourcing contracts instead
- Improved the outcome of negotiated contract by recommending alternative terms
• Mobilized client at a $1B business unit (of $150B company) to change their competitive strategy in response to a new entrant, to prevent market share and profitability erosion

UNION CARBIDE CORPORATION, Bound Brook, NJ 1996-2000
Project Scientist, Research and Development
• Developed new analysis tools for six product development teams, accelerating new product development of polyolefins by 25%
• Evaluated current plastics technology, and convinced senior management to harvest rather than invest in further development, saving $2 M/year in research expenses
• Championed emerging technology for new product development; received award from VP

UNIVERSITY OF DELAWARE, Newark, DE 1995-1996
Post-doctoral fellow, Center for Composite Materials
• Led a research program to develop a novel fabrication process for ceramics:
- Conceived program, and independently raised $100,000 in research grants
- Managed project and coordinated work among a team of scientists in three organizations: University of Delaware, Allied Signal and Northrop Grumman
• Received a post-doctoral fellowship from the National Science Foundation

LOS ALAMOS NATIONAL LABORATORY, Los Alamos, NM 1990-1991
Graduate Research Assistant, Center for Non-linear Studies
• Developed efficient algorithms for parallel computers with a team of physicists

Education: NEW YORK UNIVERSITY, Leonard N. Stern School of Business, New York, NY 1998-2000
MBA, Dean’s Award for Exceptional Academic Achievement; GPA: 3.94
Majors in Finance and General Management (business and marketing strategy emphasis)

UNIVERSITY OF DELAWARE, Newark, DE 1990-1995
PhD, Chemical Engineering; GPA: 3.86
• Published seven articles in peer-reviewed journals; wrote two successful research proposals; and presented work at seven national technical conferences, Los Alamos Labs, and DuPont
• Won Pigford award for best teaching assistant in chemical engineering department

UNIVERSITY OF BOMBAY, Bombay, India 1986-1990
BS, Chemical Engineering
• Senior design project was awarded the best chemical engineering project in India

Additional: • Enjoy tennis, squash, backcountry backpacking, whitewater and sea kayaking, and cooking

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