Executive Job Description | Widely recognized national restaurant chain seeks a Director of Marketing, Promotions and LTO’s. This role is one of the primary marketing and product experts within the company and will communicate product marketing goals and programs to operators, franchisees, agencies and internal audiences. This position works closely with the Culinary, Finance, Operations and Procurement teams on development of calendar marketing products and programs, from strategy development through execution. Essential duties include development of national marketing calendar and national product promotions (primarily limited-time-only focused) to drive system sales and traffic. The individual selected will develop project plans and implementation timelines for the roll out of all promotional/LTO initiatives and will work collaboratively across finance, operations, procurement, marketing, senior leadership, franchise committees and outside agencies to secure buy-in and resolve issues that arise. This role will develop ongoing marketing, positioning and communications strategy that differentiates the brand from its competitors. This role will manage a team of 3 Product Marketing professionals and reports to the Vice President of Marketing.
Requirements:
Successful candidate must have a strong product marketing background with in the restaurant industry, inclusive of all phases of bringing new products and features to market – from conception to launch and on-going improvement. Organization is looking for an individual with exceptional communication skills – including interpersonal, writing, presentation and verbal. Ability to lead cross functional teams and build collaborative working relationships within marketing, other departments and field operations is critical to this role. Ideal candidate will thrive in an entrepreneurial culture and a fast pace ever changing environment. An MBA is highly preferred, a Bachelors degree in Marketing, Advertising or related field is required.
Individuals who are interested in this opportunity can forward their resume for consideration via email or fax to the contact information listed below. For a complete list of career opportunities M. Thrailkill & Associates has available, please visit us on our website at www.mthrailkill.com.
Email: job@mthrailkill.com
Fax: 970-225-2718
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