Dear Recruiter:
I have a track record of increasing revenue and profitability. As a Senior Executive experienced in P&L/general management, integrated marketing, sales, operations and CRM, I am confident I can lead any company to unprecedented results. Consider these achievements:
•Drove profits from $4.8 million to $8.1 million for a $30 million business unit
•Increase EBIT margin 2.1 points for $247 million organization in 12 months
•Secured Amoco account and grew to $11.7 million revenue within 2 years
Please call me to discuss your client’s needs and my expertise in greater detail.
I am available on a consulting or a permanent basis. Consulting could also be the bridge that brings us together for a full-time position.
Compensation in recent years has ranged from $182,000 to $250,000.
Resume follows. Thank you.
CHIEF EXECUTIVE OR PRESIDENT
Senior Executive with broad-based experience in P&L/general management, integrated marketing, sales, operations and CRM.
Results-driven leader with track record of maximizing revenue and profitability.
Established and managed operation that produced 130% of company
average revenue per employee. Achieved 240% revenue increase in 1 year;
revitalized organization to capitalize on market trends. Secured Amoco account
and grew to $11.7 million revenue within 2 years. Generated $7 million new
revenue stream with McDonald's account, achieving 20% profitability within 18
months.
Adept at slashing expenses, streamlining operations and improving competitive position. Reduced operating expenses 37% ($3 million) and administrative costs 10% ($1.5 million) in 1 year. Increased billable hours (utilization) from 67% to 80% and reduced project cycle times 20%. Added $4.7 million in new business while saving $3+ million through operational improvements.
BBA, Marketing, Georgia State University, 1982. Executive Education Programs: Harvard University, Northwestern University. Accomplished public speaker.
2001 to Present
THE HEGGEN GROUP (www.processlinkage.com)
Independent Consulting Firm
Evanston, IL
President
Advises clients including Kestnbaum Database Consulting and Wunderman on
management integration process, strategic planning, sales strategy and large
account startups. Built successful practice through referrals from satisfied clients
1998 to 2001
WUNDERMAN
$459 million CRM, e-marketing and direct marketing services agency
New York, NY
Senior Vice President, Business and Organization Process, North America
New York, NY (1999-2001)
Established business development process infrastructure for $247 million
North American operation. Interfaced with 250 individuals worldwide in
this internal consulting role. Created global client services framework.
Senior Vice President, Account Management and Process
Chicago, IL (1998-1999)
Increased profit $2.7 million by streamlining internal resources. Rebuilt
department and formalized processes for Citibank. In 12 months, led team that
increased revenue 20% (to $21 million) and productivity 40% while slashing
overhead 63%.
1987 to 1998
FRANKEL
$67 million integrated marketing services agency
Chicago, IL
Vice President, Director of Organization Development
(1997-1998)
Improved efficiency, profitability and client satisfaction by consolidating 4 key
accounts into $30 million business unit. Developed innovative business model
that was implemented throughout corporation.
Vice President, Account Director
(1995-1997)
Developed, pitched, won and directed startup of agency's 2nd-largest account
(Amoco); grew to $11.7 million. Met all profit goals while achieving 30% share of
Amoco's business (outperforming 20% goal).
Account Executive through Account Director
(3 promotions, 1987-1995)
Managed key categories of agency's largest account (McDonald's); added $7
million incremental revenue in 18 months. Consistently achieved 100% of
revenue goal and exceeded profit objectives by 5%-10%.
1985 to 1987
INDEPENDENT CONSULTANT
Chicago, IL; Atlanta, GA; and West Palm Beach, FL
Specialized in media sales and marketing strategy for clients including VC firm
and 2 healthcare organizations. Played pivotal role in restructuring newly
acquired businesses for VC group.
1982 to 1985
STOCKTON-WEST-BURKHART
$47 million field advertising, promotion and events marketing agency
Cincinnati, OH
Regional Marketing Manager
Opened Atlanta office, which became company model. Managed 4 regional
offices servicing 37 US markets.
1979 to 1982
BBDO SOUTH
$95 million advertising and integrated marketing services agency
Atlanta, GA
Account Executive
Successfully managed annual revenue goals while maintaining 15% target
margin for $65 million Delta Air Lines account. |
