ANTHONY L. CIMA 4 Wood Lake Court, Glassboro, NJ 08028 856-218-2842 pelter49@gmail.com
P&L / Service Development / Sales Management / Turnaround / Business Reengineering /Market Promotion / Revenue and Margin Growth / Cost Containment / Team Leadership
An accomplished and visionary executive with exceptional financial acumen and vast P&L experience, I provide excellence in multi-site international facility management. Turnaround expert inventing ¡§think big¡¨ strategies that shape the market. Stimulate declining business in various markets and consistently deliver revenue growth with maximum margin growth. Re-engage lost customers, capture developmental growth opportunities, increase partnerships, optimize thought leadership, revitalize brand positioning and market presence, and unify all stakeholders.
ć Driving revenue growth ć Leading high performance teams ć Succeeding in competitive markets ć Building customer experience to drive loyalty and spending ć Integrating and unifying operations for greater cost efficiency
You will find me to be flexible, innovative and willing to tackle the toughest of challenges with energy and purpose.
SELECTED ACCOMPLISHMENTS
Reorganized sales team and developed new marketing and sales plan. Market share was stagnant, products and costs excessive, margins declining and sales team inefficient. Revitalized and focused sales force to include untapped and high margin market segments. Developed and launched performance metrics with innovative new pricing structure. Increased company sales by 50% within first 8 months taking company from bottom line loss to bottom-line profit.
Restructured company mortgage¡¦s, loans and debt to streamline and reduce expenses and increase cash flow. Generated and implemented annual budget. Negotiated settlements on outstanding debt. Cut fixed cost elements. Paid off, consolidated and refinanced lower interest rates to facilitate turnaround strategy and company sustainability. Cut overall monthly expenses by 45%.
Replaced business silos with integrated, cost-efficient operations. Numerous facility managers working independently of national company. Instituted best practices, established stronger communications, unified purchasing, enforced national pricing and regulated hiring. Cut fixed costs $23M over three years.
Maximized revenue through additional services. As Executive VP, identified underutilized sources of potential secondary revenue for most active facilities. Negotiated 42 new parking, food and beverage, ticketing and premium seating deals. Increased revenues by $11.8M over two years.
Negotiated more advantageous contracts. Live Nation was still paying service and product rates negotiated prior to current economic downturn. Initiated program seeking contract pricing reductions of at least 10% from all vendors. Created savings expected to capture $9.5M annually.
Pioneering value-added staff models to incentivize and engage everyone in the mission. Mentor young through senior talent, aligning organizational needs with each player¡¦s needs. Reduced employee turnover by 15% while greatly improving metrics.
Strengthened planning and control of capital budgeting. As National Director of Facilities, coordinated capital project budgeting. Consolidated financial reports from 16 markets for use in annual budgeting. Ensured bid compliance and scope of work accuracy for 700+ capital projects. Reduced $35M capital budget by 5%.
Turned around newly acquired business unit. House of Blues line of business was struggling after predecessor failed. Co-developed plan to integrate the franchise into the company¡¦s overall portfolio. Increased EBITDA from $7M to $13M the first year of the new plan, and $18M the second year.
Conceptualized strategic marketing and sales plan. Regional marketing plans were locally managed with little accountability. Local sales teams were stagnant. Instituted national marketing plan and new sales strategy with innovative pricing structure. Exceeded sales budget by 10% and reduced marketing expenses by $5M.
CAREER SUMMARY
President, New England Audio Tech/Rainbow Production Services, 2011 to present. Direct all aspects of company change management taking company from a bottom-line loss to a bottom-line profit within the first year. Instituted operational restructuring, strategic planning, growth development, and expansion of overall business. Specific concentrations in business process improvement/redesign, sales and marketing reorganization, risk analysis, cost management and new revenue development.
Executive Vice President, Live Nation Entertainment, 2008 to 2010. Led North American facilities team of senior managers and field reports for the world¡¦s largest live entertainment company. Actively guided strategic development, operations, sales & marketing teams, deal management and real estate negotiations. Strengthened cost forecasting. Responsible for $150M P&L.
National Director of Facilities, Live Nation Entertainment, 2004 to 2008. Developed and implemented operational management plans for 72 live performance sites. Coordinated capital projects among regional operations management, senior company leadership and individual managers. Controlled $110M budget.
Regional Director of Operations, Live Nation Entertainment / Clear Channel Entertainment, 2002 to 2004. Actively recruited to fill this newly created position. Planned and directed capital development and maintenance programs for company-managed facilities across North America. Led team of 25. Controlled $50M budget.
Assistant General Manager, Global Spectrum, 2000 to 2002. Recruited to run newly acquired arena drowning in costs. Expanded revenue producing events 15%. Increased net operating income by $500K while decreasing expenses $250K. Increased sales of premium suites by 25% year over year. Developed venue marketing strategy to drive event awareness and ticket sales that resulted in a 8% increase year over year. Led facility into top five ranking in total gross revenues in the country for arenas of its size.
Prior Assignment: Senior Events Coordinator, Global Spectrum, Philadelphia, PA.
EDUCATION Excelsior College, S.U.N.Y., Albany, NY - BS (2003) United States Military Academy, West Point, N.Y. (1990-1994) United States Military Academy Preparatory School, Ft. Monmouth, NJ (1989) |