From RiteSite's Senior Director of Consumer Insights Executive Jobs Database ...

Director of Consumer Insights

Requirements for this Director of Consumer Insights executive career opportunity are shown below and the search firm is either identified below or is on our Rites-Honored Executive Recruiter List (left menu).   Click HERE for more information, jobs, and resumes ...

Executive Job Title
Director of Consumer Insights
Type of Registrant
Rites-Honored Recruiter
Industry & Function 1:
Consumer-Packaged-Goods - R&D-Research-Management
Industry & Function 2:
Restaurants-/-Feeding-/-Provisions-&-Services - MARKETING/Advertising/MarketResearch
Compensation
$100,000 to $200,000
 
Executive Job Description
I am networking with prominent professionals with the goal of obtaining candidate referrals or recommendations. Capodice & Associates has been retained to conduct a priority executive search for an experienced Director of Consumer Insights. Our client is the most pronounced leader in the Casual/Family restaurant industry. Qualified candidates will receive immediate and confidential consideration. The candidate profile is summarized as follows:
TITLE: Director – Consumer Insights
LOCATION: West Coast - California
COMPENSATION: Base Salary + Bonus
SCOPE: Provide data based insights to senior management and other members of the
team. Inform strategic & tactical decisions to drive business growth.
SKILLS & EXPERIENCE: Pertinent skills, traits and requirements include:
• Work collaboratively with Team, third party resources, strategic partners to
collect, combine, analyze and translate information.
• Identify opportunities for growth and inform future decisions
• Track and report on brand health with analysis
• Track and report competitive activity and provide recommendations
• Identify consumer driven trends and recommend opportunities.
• Build systems and processes to collect, manage brand insights.
• Facilitate primary research based on brand needs: Awareness tracking,
Opportunity Study, Advertising copy testing, media analytics.
• Food & Beverage studies
• Experience with key syndicated studies (Crest, NPD, BAV, Technomic)
• Must have Consumer Products background as it relates to food or restaurant.

Must have a Bachelor’s Degree – MBA or Masters in Marketing Research

Contact
Qualified candidates may contact me at 941-906-1990 or email your resume (Word attachment) directly to: patti@capodice.com. I would greatly appreciate it if you could forward this profile to any colleagues who may be suitable for this opportunity. All qualified inquiries will receive prompt consideration. Resumes should be e-mailed (Word attachment) or faxed to 941-906-1991. If I can be of assistance to you or your organization, please do not hesitate to contact me. Thank you in advance for your referrals and recommendations.


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