Executive Job Description | VP OF MARKETING OPPORTUNITY $2 Billion+ retailer
RESPONSIBILITES AND DUTIES:
Reporting to the President & Chief Operating Officer, the VP of Marketing will work in partnership with the Strategy Group. The qualified candidate will be responsible for conceptualizing and creating a signature positioning for the company’s brand. As a result the company will see an increase in sales, customer count, item count, market share and brand equity. The VP of Marketing will serve as primary advisor to the COO and the Strategy Group on all brand/marketing matters. Therefore, strategic planning, innovative thinking and outstanding change management skills will be critical to this role. In addition, and importantly, the VP of Marketing must possess the leadership skills and experience to significantly contribute to the implementation of the company’s cultural transformation
MINIMUM QUALIFICATIONS:
· A minimum of 10 years experience and a demonstrated track record of accomplishments in strategic marketing and brand management.
· Experience in the consumer goods industry is required.
· Experience in the retail sector is a plus
· Experience in the food industry is highly preferred.
· Must possess in depth knowledge of marketing principles, brand building, and consumer behavior.
· Experience with loyalty marketing and social media is highly valued
· Must have strong interpersonal skills, maturity and good judgment and be capable of communicating with a diverse range of individuals.
Must have excellent personal organizational skills and possess the ability to direct the flow of multiple projects and tasks simultaneously in a fast-paced environment.
Sincere, bright self-starter with a strong desire for achievement and who is an excellent team player. Must be able to assimilate and value the company culture.
Must have outstanding management skills including the ability to develop, mentor and establish trust and credibility quickly. Also, a proven ability to build, lead and motivate teams is important.
CONTACT: pcarlucci@allenaustinsearch.com
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