Executive Job Description | The Senior Manager of Category and Shopper Solutions will be responsible to proactively lead & execute agreed upon customer category objectives through use of shopper insights, data analysis, plan-o-gram development and assortment planning.
Responsibilities
Provide expert category analysis utilizing multiple syndicated data sources (IR, IRI, SIA, Pro Space, Spectra).
Lead & manage category review process- internally & with the customer. Includes areas such as but not limited to data analysis, assortment review, internal research, plan-o-gram development and competitive assessment.
Synthesize their insights & analysis into rationally persuasive communication.
Provide analytical support and work collaboratively with sales team to deliver selling stories. In addition, create scorecards that measure results & track trends on assortment, merchandising, promotion and pricing.
Lead development/create category sales tools and templates to grow business. Maintain retailer database, analysis and reporting.
BEST INDUSTRY – Pharmaceutical
BEST DEPARTMENT – Marketing, Sales, Sales Management
Qualifications
BA or BS in Business or related field is required. An advanced degree (i.e. MBA) is preferred.
5 - 7 years progressive experience in the CPG industry
3+ years of category management experience
Ability to work with large amounts of data, understand business implications, develop into a compelling business presentations & effectively communicate.
The ability to work well in a team environment & an ability to work cross functionally (strong interpersonal skills).
Experience using syndicated data (IRI, AC Nielsen) & space planning software.
Strong analytical skills and computer skills (Expert in Excel & Power Point and Proficiency in Access).
Open to personal and professional development & feedback.
Reliable, organized, detail oriented and proficient leading projects.
Deep understanding of retailer’s strategy, business needs, & goals.
Consumer panel experience (SIA, Spectra).
Experience working in a category captain or advisor role with a leading retailer.
Sales experience is a plus. |
