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Director of Global Brand Management
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Executive Job Title | Director of Global Brand Management |
Type of Registrant | Recruiter |
Location | Northeast USA |
Industry & Function 1: | Pharmaceuticals(Ethical)/Surgical/Medical-Equip. - MARKETING/Advertising/MarketResearch |
Compensation | $100,000 to $200,000 |
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Executive Job Description | The Director of Global Brand Management will be responsible for leadership launch brand indications in order to achieve value targets for portfolio and commercialization preparedness of brands therein. The candidate will act as the Global voice for all countries for the assigned launch brand indications, development of core claims and target profile. In addition, this role develops customer oriented pre-marketing platforms that maximize the value of our brands and effectively support country pre-marketing efforts. You will generate commercial and market validated assumptions to provide clear asset valuation and driving rapid development decisions.
Responsibilities Ensures effective development and implementation of market and commercial strategies and launch brand indications, including delivery and execution of high quality commercialization plans. Leads consolidation and interpretation of market understanding of the brand therapeutic landscape along the value chain providing analytical and strategic leadership to ensure effective joined up commercial recommendations within the context of the broader portfolio strategy. Overall responsibility for coordinating country relating to assigned launch brand indication, ensuring insight driven Global Brand Plan for assigned indication and ensuring country operational marketing activities support global brand strategies. Ensures effective monitoring of Launch Readiness for the assigned launch brand indication across key countries represented and also for the Regional Marketing Organizations. Partners internally to develop business strategy for the brand, including responsibility for global positioning and marketing of assigned launch brand indications. Works to provide commercial direction to Research and Development via input into the HPR process. Responsibility for commercial promotion in delivering prioritization strategies for the brand and ensuring up-to-date commercial evaluations of assigned brand indications.
BEST INDUSTRY Pharmaceuticals BEST DEPARTMENT Marketing, Marketing Research
Qualifications Bachelors Degree is required. PhD, MBA, or other graduate degree is preferred. Experience with colorectal cancer is preferred. 5+ years Operational Sales / Marketing experience 5 -10 years Oncology-related commercial experience 2 - 3 years International Strategic Brand Management At least 3 years of the above listed experience at a managerial level Launch experience and/or experience of managing brand lifecycle Excellent Communication Skills Written and Verbal English Language Candidates must be either current US Citizens or Green Card holders |
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