Executive Job Description | Director International Marketing Lifestyle Brands CA
Relocation Yes
Location El Segundo California
You must have solid marketing experience in fashion and beauty for selective
retail distribution and international to be considered for this position.
General Description:
This position will have a pivotal strategic and creative role in driving
brand growth and equity through international global marketing initiatives.
More specifically, develop focused and effective international marketing
program, drive product development for international markets and most
importantly , guarantee that all brand elements and initiatives deliver a
360 degrees brand strategy. Further this position will lead the operational
side of international marketing, managing a small team and ensuring above
programs are delivered within agreed time frame and budget.
Primary Job Functions:
. Drive brand identity and equity, ensuring it is in line with our
international brand position
. Responsible for management of creative team and honing brand
identity and voice
. Lead marketing management team in the creation of integrated
marketing initiatives to maximize new product offerings, seasonal campaigns
and channel-specific promotions
. Lead market planning and execution of cross-channel promotional
programs and brand awareness efforts for International Market
. Drive the strategic development and execution of new product
launches with a 3-5 year plan
. Ensure consistency of marketing efforts across all international
marketing channels
. Responsibility for marketing budget
. Competitive analysis and pricing strategy
Attributes:
. Inspires teamwork and collaboration
. Strategic thinking and strong analytical skills a must
. Business savvy. Ability to solve problems, exercise good judgment
and sell his or her ideas
. Personnel management. Skillful at recruiting, training, evaluating,
coaching and counseling
. Action oriented. Exhibits energy, initiative, innovation, confidence
and a strong learning capacity
. Seeks out and embraces change, continuous improvement and
flexibility
. Values honesty, integrity and accountability
. Customer-focused
Experience and Education Requirements:
. Bachelor's Degree in related discipline
. min 5- 8 years experience in lifestyle brands (fashion and beauty
industry preferred) with selective retail distribution. Experience in
International Setting is a MUST
MUST HAVE !!!!
1. Bachelor's Degree in related discipline.
2. 5 + years marketing in lifestyle brands (fashion and beauty industry)
with selective retail distribution.
3. Experience in International Setting is a MUST.
Send resme to manager@globalsystems.ws
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